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Creating Brand Trust
Entrepreneur magazine and The Values Institute recently explored the reasons some brands manage to stay on top. Among the leaders,
Brand Identity and Basketball
With March Madness just getting started I thought that this would be a pretty appropriate topic: Brand Identity and Basketball.
Bubbles and Bonbons
Last month, I was asked to do an on-line video testimonial for the “champagne and chocolate facial” at a local
Proud to be a Sarasotan
As premiere sponsors of the Sarasota Film Festival, we at Next-Mark are excited to support what is, at its core,
Best. Social. Media. Advice. Ever.
An article in the March issue of Entrepreneur magazine, as well as a recent “Dilbert” cartoon, addressed the inadvisability of tippling
And the Oscar goes to..
I had the distinct pleasure of seeing Tom Sherak, President of the Academy of Motion Picture Arts & Sciences speak
Don't Red Light Your Marketing Mix!
I snapped this as I returned to the office earlier this morning. I started thinking about how it relates to
Marketing Rumblings - February 2012
Click to view the latest edition of Marketing Rumblings!  
Blogging without Slogging
Last year, I started a (hopefully) humorous blog about my misadventures in genealogy. For me, it serves many purposes. First,