Next-Mark Shines at American Advertising Federation (AAF) Suncoast Awards
The Sarasota-based marketing and communications agency earns 11 awards for creative excellence.
Sarasota-based marketing and communications firm, Next-Mark, earned a total of 11 awards at this year’s American Advertising Federation’s (AAF) 2024 ADDY® awards, Light Up the ADDY’S, at the Suncoast district awards ceremony.
Of the awards, spanning multiple categories, Next-Mark excelled in several categories including Out-of-Home & Ambient Media, Print Advertising, Online/Interactive Microsites, Sales & Marketing, Magazine Design, Elements of Advertising, Film, Video & Sound, and Advertising/Media Industry Self-Promotion. The most noteworthy of which were two Gold ADDYs, one for Out-of-Home & Ambient Media and the other for Advertising/Media Industry Self-Promotion, as well as the prestigious Judge’s Choice Amy Award for trade show design.
“It’s an honor just to be recognized in one category, but to be acknowledged for several, it really cements Next-Mark’s belief that marketing communications is integral to a larger business strategy,” says Joseph Grano, Founder and President of Next-Mark, LLC.
Among the work commended were local standouts for project partnerships with the City of Sarasota, St. Armands Circle, International publishing giant, Elsevier, and The Sarasota Players. Each of these bodies of work aided in propelling local businesses forward in the Sarasota area this past year.
“Being a business locally based in Southwest, Florida and working with other local businesses here has allowed us to connect to our community with a greater purpose. The satisfaction we get from contributing to the vibrant area we live, and work is immeasurable.”
About AAF
The American Advertising Federation protects and promotes the well-being of advertising. They accomplish this through a unique, nationally coordinated grassroots network of advertisers, agencies, media companies, local advertising clubs, and college chapters. Headquartered in Washington, DC, they are the “Unifying Voice for Advertising.” The AAF has more than 200 local clubs across the U.S. representing nearly 40,000 advertising professionals, connecting, and leading the industry.
About Next-Mark, LLC
Next-Mark, LLC is a full-service, award-winning marketing communications agency based in Sarasota, FL. It helps business leaders beat their growth targets by delivering better competitive insights, more powerful branding, stronger strategies, and faster results. Breaking away from the constraints of traditional marketing service organizations, the Next-Mark team facilitates new conversations about a client’s brand, integrating experience, analytics, and innovation in developing strategic marketing solutions to meet clients’ individual needs. Next-Mark focuses on internationally and nationally recognized brands along with growing companies across a broad spectrum of categories, including healthcare, technology, hospitality and entertainment, technology, tourism, retail, destination, real estate, environmental, marine products, and tourism. With clients from California to South Africa, its roster includes industry leaders such as Comcast/NBC, LexisNexis, Elsevier, Nuance Communications, CMX/Cinebistro, along with Florida-based clients including The City of Sarasota, DWYLA Landscape Architects, John Cannon Homes, Willis Smith Construction, St. Armands Circle, Sweet Sparkman Architecture and Interiors, Michael Saunders, Yarnall Moving and Storage, CitySide Apartments, and Barancik Foundation, among others.
