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We know there are many – probably, too many – blogs out there vying for your attention. We hope you subscribe to ours, however, as we regularly provide the latest news, content, and advice in the marketing world that can help propel your business forward.

 

My new favorite authors are the people at Groupon, an email service that provides deep discounts on products and local

These days, it’s all about your company or brand’s “story,” which (perhaps mercifully) has replaced the 60-second “elevator speech” in

Kudos to Microsoft, but not necessarily for the new logo design. Four colored squares. Sans serif font. As the Grinch

A Sept. 10 headline on businessinside.com proclaimed, “Investors Not Impressed with JCPenney Haircuts.” At first I was thinking that surely,

Your brand is more than your logo, name or tagline — it’s the holistic experience your prospects, clients and others

A local church recently quoted Gandhi in its signage, truncating his original statement to: “Be the change you want to

At Next-Mark, public relations crisis management is one our of main areas of focus. It can take a company many

PR Daily recently published a story on 21 words commonly overused in business and pleaded a case for why we