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7 Steps to Craft a Compelling and Authentic Brand Story A brand story is a narrative that encompasses the history,

The Top 10 Questions We Get Asked as a Marketing Communications Agency (and the ones you should be asking)! A marketing

Influencers, Gen Z, and their impact on the Marketplace Micah Katz, Marketing Intern In today's digital landscape, we are bombarded

Seven Questions to Consider When Mapping Your Digital Public Relations Strategy 2024 has been a year of continuous evolution for

Marketing Continuity: There is NEVER a right time to pause your marketing activities It is not uncommon for me to hear,

Next-Mark Shines at American Advertising Federation (AAF) Suncoast Awards The Sarasota-based marketing and communications agency earns 11 awards for creative

Next Mark Super Bowl LVIII Ad Review Super Bowl Sunday is a time-honored tradition for most Americans, and it’s no

Each year our industry makes predictions and identifies prevailing trends for the year. Here is our list for 2024. Brand

Next-Mark's 2023 Wrapped - A Year In Review Every year has its highs and lows, its wins and losses, and