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Amplifying Thought Leadership Through Content Curation
This past week I spoke at the Digital Summit Charlotte on “Amplifying Thought Leadership through Content Creation.” I want to share the
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Discover the Power of Marketing Research: An Essential Tool for Business Insight
Marketing research has one primary purpose: to fortify decision-making. Marketing Research should always fit within a larger scheme of strategic
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Using Instagram for Business: 5 Quick Ideas
As a marketer or business owner, you may want ways to utilize Instagram to help build brand awareness and even
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Communicate stories that move your brand forward with video
Essential Elements for making more effective videos Whether it’s online, corporate, YouTube, a trade show booth or kiosk—whatever the device—your
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Win, Place, or Show: Using Horse Sense in Google Ads Bidding
In horse racing, there are three so-called straight bets. Win means you just absolutely know that a particular horse will
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Demand Generation: Building Better—and more—Customers
Demand generation offers a powerful model for coordinating marketing and sales efforts to attract and win more business. In a
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10 Tenets of Productive Client Relationships
No matter what your business, the basics of quality client relations are the same. Admittedly, these are not necessarily novel
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Strategic marketing through community relations
Community relations is more than simply sponsoring a race or volunteering a leader for a board member position. It’s a
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Next-Mark wins award for CMX Cinema Opening Campaign
Our team at Next-Mark is excited to announce that we were recently presented with an FPRA Image Award for an
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