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We know there are many – probably, too many – blogs out there vying for your attention. We hope you subscribe to ours, however, as we regularly provide the latest news, content, and advice in the marketing world that can help propel your business forward.

 

Who are you? Who, who, who, who?
Does your web site’s About Us page really answer that question? Oddly enough, many don’t. As noted in a recent
Talkin’ ‘bout My Generation – and Yours
Jason Ryan Dorsey, author of “My Reality Check Bounced,” gives presentations on how the various generations communicate. This is important
Group(on) Hug
My new favorite authors are the people at Groupon, an email service that provides deep discounts on products and local
Blogging: Making the Business World Go Around . . . Marketing Rumblings, October 2012
Don't miss our October newsletter, download here.
Going up!
These days, it’s all about your company or brand’s “story,” which (perhaps mercifully) has replaced the 60-second “elevator speech” in
Microsoft's New Logo: 100% Tagline Free
Kudos to Microsoft, but not necessarily for the new logo design. Four colored squares. Sans serif font. As the Grinch
Everything Old is New Again
A Sept. 10 headline on businessinside.com proclaimed, “Investors Not Impressed with JCPenney Haircuts.” At first I was thinking that surely,
At Next-Mark, our number one goal is to create a compelling strategy for your brand!
Your brand is more than your logo, name or tagline — it’s the holistic experience your prospects, clients and others
Hammering Home the Importance of Content Management
A local church recently quoted Gandhi in its signage, truncating his original statement to: “Be the change you want to