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On a personal level, I don’t tweet. Nary a chirp. That’s because I know my audience and its demographics. On

The 2012 Sarasota Film Festival Film Guides have been released and can be picked up at various locations around town.

Here are some shots of Next-Mark employee's, friends, and other guests enjoying the fantastic Sarasota Film Festival Kick-Off event at

Entrepreneur magazine and The Values Institute recently explored the reasons some brands manage to stay on top. Among the leaders,

With March Madness just getting started I thought that this would be a pretty appropriate topic: Brand Identity and Basketball.

Last month, I was asked to do an on-line video testimonial for the “champagne and chocolate facial” at a local

As premiere sponsors of the Sarasota Film Festival, we at Next-Mark are excited to support what is, at its core,

An article in the March issue of Entrepreneur magazine, as well as a recent “Dilbert” cartoon, addressed the inadvisability of tippling

I had the distinct pleasure of seeing Tom Sherak, President of the Academy of Motion Picture Arts & Sciences speak